FROM THE HEART OF INDIA
Mystique Earth is shedding light on the indigenous culture, art, its secrets and mysteries that are deep-rooted in the heart of India. The core of these practices lies in preserving and respecting nature, the Earth.
Come, join us in exploring uncharted terrains and embark on a journey of beauty, culture, art and much more.
The inception of Mystique Earth was not mere serendipity but a long-cherished dream of Mr. Gaurav Tiwari, whose life revolved around the beauty of Maheshwar, Sanchi and the Central Plateaus of India. These regions were treasure troves of rituals and traditions of Tribal Alchemy whose wisdom has been hidden from the world. Gaurav was so enchanted by the arts, allure & culture of the local tribes that the seeds of Mystique Earth thus sprouted in his mind. Mystique Earth, as we see it today, is a result of his undaunted spirit and absolute dedication towards making a difference to his 'Janmabhoomi’ - his birthplace
Earth was born,
here’s our story
Earth was born,
here’s our story
Mystique Earth sprouts right from the womb of the earth encapsulating its natural abundance in the form of herbs, forests, minerals, metals and clays.
This treasure trove of herbs and mysteries of earth from Central India have been hidden from mankind for centuries. In our earnest endeavour to bring forward the culture, practices of healing and beauty, secrets of tribal alchemy from the heart of India, we have created an ensemble of products that reverberate with the energies, momentum and tremendous healing powers of earth and nature.These products are truly unique as each element has been inspired by the traditions of beauty, healing and rich heritage of Central India.
From the Satpura and Vindhyachal mountains to the deep valleys of Patalkot, from the Deccan, Malwa and Chota Nagpur Plateaus to the free-flowing Narmada river, from the deep lush forests of Pachmarhi to artisans of Maheshwar, from the architectural marvels of Khajuraho and Sanchi to the secrets of Tribal Alchemy, all have been a source of our inspiration for the curation of our products.
Come, join us to explore uncharted terrains and embark on a journey of beauty, culture, art and much more.....
The geography, our ingredients and the thriving tribal culture
Uncovering mysteries to the rest of you
Our ingredients are unique because we bring forward the hidden herb treasures from the dense forests, mineral-rich clays and soils that have immense healing capabilities. We endeavour to bring forward some of the earth's enchanting enigmas in the form of ingredients in our products.
Our Design is a reflection of our Culture
Our design philosophy is also deeply drawn from this mystique world. Our logo is inspired by the tattoos that Baiga women sport. The stripes on our tubes reflect the borders of the vivid Maheshwari weaves, and the tones are inspired by the rich herbal flora of Central India. The look of our crystal boxes is inspired from minerals native to Central India, and their shape from the historical Sanchi Stupa built by Emperor Ashoka to commemorate Buddha. The rituals of healing, wellness and beauty start from the songs of the tribes! Presenting a glimpse into the vibrant rituals and traditions of the indigenous tribes in Central India. As you dive deeper, you transcend into a new realm of curiosity. A couple of those tribal stories have been beautifully narrated here.
Mystique Earth is not only a Brand but an experience! We use ingredients that have been passed down through traditions of healing and tribal alchemy. The soils and minerals inspire us to embrace our roots, the precious herbs from Central India are used for therapeutic benefits, and every aspect of the Brand is a reflection of the geography from where we belong. We bring to you the unheard tales, stories and recipes that make us what we are today!
Our philosophy, gives meaning to what we do.
“Mystique Earth is an embodiment of the values and traditions that my mother and grandmother have brought to our family. I remember drinking Kadas, Tulsi Swarasa, and other homemade remedies in forms of powders and pastes prepared carefully by my grandmother. She is the true inspiration behind my interest in Ayurveda. My mother was the pillar of my strength and support throughout the Mystique Earth journey.” ~ Gaurav Tiwari