Press

Spoil Your Buddies On Friendship’s Day With These Amazing Gifts

Surprise your best pals by sending them something they will cherish and enjoy; also everybody can use a little pick-me-up care package in these current times. So what's the hold-up; wondering what to gift them? We've got you covered.

Rakshabandhan Special: 8 all-natural beauty boxes to pamper your sister

Rakshabandhan occurs every year but this year the act of gifting by the brother to his sister will not just be a tradition, but the emotion and a reminder of the continuous bond between the two.

Rare Ingredients From The Corners Of India: Mystique Earth Has One Of A Kind Products

Pure ingredients, the integrity of nature and remedies from the nooks of lush India might seem a bit out of reach on our daily departmental shelves, but it is all encapsulated in Mystique Earth’s skincare products.

6 Indian Skincare Brands That Could Easily Beat Korean Beauty Products

Pair large text with an image to tell a story, explain a detail about your product, or describe a new promotion.

Are Copper Peptides The Answer To Our Skin Woes? Here's What Experts Say!

When it comes to addressing skin-specific issues, the copper peptide helps to delay the signs of skin aging by ensuring the proper delivery of anti-oxidants. Copper also penetrates deeply into the skin which helps the skin to appears plump instantly.

This Brand Uses The Healing Powers Of Nature To Give You Amazing Skin & Hair

A new skincare brand that uses the healing powers of the earth and nature in Central India, all inspired by tribal alchemy. From the Narmada River to the forests in Panchmahri, Mystique Earth only uses ingredients found hidden in Central India.

Raksha Bandhan 2020 Gifts Ideas: Thoughtful gifts to make your siblings feel loved

Raksha Bandhan is just around the corner; and while the celebrations will be slightly different this year due to the ongoing pandemic, you can always make your siblings feel special and loved on this day.

With These Awesome Rakhi Gifts, You’ll Definitely Be The Best Sibling Ever

While any other day you might be fighting with your sibling over who ate the last chocolate (it wasn’t me), Raksha Bandhan’s the one day we put all that aside and tell our siblings how much we love them and appreciate them.

How this Bhopal-based personal care brand raked in Rs 20 lakh despite the pandemic

Tapping this huge market opportunity is Bhopal-based Mystique Earth. The natural skin, body and hair care brand has ventured out of the tribal lands of Madhya Pradesh — Satpura and Vindhya— to capture the essence of herbs, flowers, metals, minerals, and clay.

Amazon, Flipkart, Myntra are helping small businesses go online to thrive in the profit-making festive season

The COVID-19 pandemic has accelerated the shift towards a more digital world and triggered lasting changes in online shopping behaviours. Backed by ecommerce companies, small businesses and MSMEs are onboarding the e-tail train to survive and, ultimately, thrive.

Keep Calm & Stay Glam !

Are you looking for personal care products that tick all the boxes in your
checklist? Here are some top picks of 2020

Wellness: Beat the winter woes with these cruelty-free skin and hair care products

Beauty isn’t skin-deep and beautiful skin and hair are sure proof of that. Apart from a healthy diet and exercise, a good deal of care goes behind maintaining a luscious mane and glowing skin.

Gifts to pick for your loved ones this Christmas

Come Christmas and the markets flood with uncountable gifting options across India. Choosing gifts that are worth our money and yet are unique, however, is hard work. We bring you some distinctive gifting suggestions that you can indulge your loved ones – and yourself – with this holiday season

13 Gift Ideas for Beauty Junkies

From nourishing face masks, organic makeup to serums and hydrating hair conditioners, we have rounded up some gift ideas that will delight the beauty junkie in your life!

Valentine’s Day 2021: 7 Dreamy Beauty Gift Ideas For Your Special One

Love is one of the founding principles of our brand, the self-care kind and also a delight to be shared with those in our orbit. So we think there is no better gift than the one of nurture and thoughtfulness. With a simple mission to simply to bring out the natural beauty in everyone - to look like you, your best you, Mystique Earth has grown, and its mission has evolved to so much more; self-care designed to lift you up in ways you can both see and feel.

25 homegrown beauty labels and their most unique products

Mystique Earth is a contemporary Indian beauty brand that aims to conjure up emotional bonds and a sense of continuity, through our brand, and communicate the values, beliefs and customs of Central India. We have built our line of beauty products for the modern consumer who is equipped with the knowledge and resources to make better choices in their everyday life.
Scientifically backed products with a combination of natural superfoods, botanical derivatives and extracts, create a powerful and effective range of personal care products in an easy to follow AM-PM routine.

Products To Incorporate Into Your Beauty Routine To Reverse Signs Of Sleep Deprivation

One must take advantage of nighttime for the skin renewal and restoration process. Cleanse your skin before going to bed and choose products like the ones mentioned below to optimize this recovery period so that you wake up with youthful skin,

Holi 2021: We asked 8 experts on how to prep and protect your skin and hair

Celebrating Holi might just be tricky this year when you’ve managed to pin down a good skincare routine, shipped down some great products and went extensive on your routine with AHAs/BHAs and Vitamin C.